PR Pros Make Great Search Marketers
Tony Wright tells you why public relations pros make the best search marketers and wants to convince more of them to participate in "The Search."
View ArticleEarth Liberation Front (ELF) Burning Down The House?
Nothing's more viral than manmade disasters (California wildfires) and natural disasters (earthquakes, tsunamis, floods). The Earth Liberation Front (ELF) allegedly burned down the "Street of Dreams" a...
View ArticleTips for Google Site and Category Exclusion Tool
The 100 worst sites on the Internet: would you want your company's ads shown there? Solution: Google Content Advertising Site and Category Exclusion Tool.
View ArticleSearchDay | SEO Link Building Fundamentals
Today's search engine marketing news and opinion: SEO Link Building Fundamentals; Live Search now Live on Facebook; YouTube, Now with Click-to-Buy; and more.
View ArticleEveryone is Twittering, But Is Anyone Listening?
Is Dale Carnegie rolling over in his grave because everyone on Twitter is trying to be heard, when the key to winning friends and influencing people is actually listening? If everyone uses Twitter to...
View ArticleEco-Driven Travel Search Sites that Marketers Haven't Exploited (Yet)
Earth Day and the green living movement has mainly become an attempt by marketers to squeeze out every last bit of attention, traffic, and revenue from a trend that makes us all feel better about...
View ArticleThe Revolution Is Only A Twit Away
First we have seen how it has helped with sharing of information of natural disasters and fast breaking news. The election protests in Iran have become a revolt for freedom fueled by the support...
View ArticleTop Bing Searches in 2011: Bieber, Kardashian & Royal Wedding
Maria Sharapova, the iPhone 5, the Casey Anthony trial, Rebecca Black, and bankruptcy are also among Bing's list of top searches for 2011, which focus mainly on entertainment and celebrities. Here’s a...
View ArticleGoogle Brings Japan's Tsunami Damage to Street View
Google has released a compilation of Street View images that cover 44,000 kilometers of the region devastated by Japan's March 11th tsunami and earthquake. Users can view before and after footage as if...
View ArticleFacebook Tops Most Searched and Most Visited Site Lists for 2011
Facebook took three of the top five spots on Experian Hitwise’s 2011 Most Searched Terms list. The social media giant was also the most visited site this year, accounting for more than 10 percent of...
View ArticleYahoo Year in Review 2012: Election, iPhone 5 & Kim Kardashian
For the 12th consecutive year, Yahoo has revealed the most popular searches of the year. From memes and obsessions to scandals and viral photos, Yahoo managed to capture dozens of top 10 lists based on...
View ArticleHow to Spot Bad Data Within Your PPC Campaigns & What to do About It
Bad performance data can be caused by technical glitches, seasonal fluctuations, other marketing channels, or natural disasters. Here’s how to spot trends that may indicate compromised tracking and how...
View ArticleTwitter Adds Alerts to Help Users During Emergencies, Disasters
Twitter has launched Twitter Alerts, a way of broadcasting critical information from emergency reporting organizations during emergencies and natural disasters. Users will see highlighted alerts in the...
View ArticleThe Role of #Hashtags in Social Media and Search
Hashtags can be extremely powerful. When you optimize conversations, content, and updates with hashtags, they become more visible to others on social media platforms and search engines. Here's how you...
View Article15 Ways to Avoid Reputation Roadkill @ClickZ Live #czlny
Reputation management expert Andy Beal, CEO of Trackur and author of "Repped: 30 Days to a Better Online Reputation", kicked off Day 2 of ClickZ Live New York by sharing 15 examples of reputation...
View ArticlePick Up on Current Events for Link Building
Giving your website an active role in current events is a lot more efficient than creating media attention from scratch. Here's how to prepare your website for future events so you can attract links...
View ArticleDoodle 4 Google 2014 Winner Invents Water Purifier to Make the World a Better...
Eleven-year-old Audrey Zhang of New York is the winner of the seventh annual U.S. Doodle 4 Google competition. She directed a team of Doodlers as they created the first animated Doodle in the history...
View ArticleGoogle Brings Japan's Tsunami Damage to Street View
Google has released a compilation of Street View images that cover 44,000 kilometers of the region devastated by Japan's March 11th tsunami and earthquake. Users can view before and after footage as if...
View ArticleHow to Spot Bad Data Within Your PPC Campaigns & What to do About It
Bad performance data can be caused by technical glitches, seasonal fluctuations, other marketing channels, or natural disasters. Here’s how to spot trends that may indicate compromised tracking and how...
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